Hoekstra Transportation is growing and looking for dedicated individuals to help reach and create our corporate vision. Interested? Email your resume or employment application to kdavis@hoekstrainc.com.
Content Specialist
The Content Specialist’s primary responsibility is to define and grow Hoekstra’s web content and social media presence by creating and executing strategic communication plans. This individual will develop and implement website, social, email, video and other forms of content, growing Hoekstra’s reach within the current customer base and target audience. The ideal candidate will be the face of the company with the ability to interact with and entertain customers at outings and events. The Content Specialist works closely with and under the Director of Marketing.
Essential Functions
- Create engaging, impactful written and visual content consistent with corporate brand identity while keeping SEO best practices in mind, for various target audiences in multiple platforms, including website, email, social, video and blogs
- Oversee day-to-day management of organic and paid social media, in order to maintain brand consistency and showcase Hoekstra’s personality
- Evaluate effectiveness of content strategies, report findings, recommend and execute tactical solutions.
- Stay current and up to date on measurement tools to optimize content strategy
- Provide support and assist in development and execution of content and social calendars.
- Assist with and attend tradeshows and events.
- Keep up with review responses across all platforms – Google, Yelp, Facebook, YouTube and LinkedIn etc.
- Light website maintenance
- Other duties as assigned
Skillsets required
- Strategic planning
- Ability to recognize and problem solve
- Creative mindset
- Exceptional writing and communication skills
- Tactical execution
- High level of attention to detail
- Present professional demeanor and appearance with current and future customer base.
Required Experience
- Minimum of a Bachelor’s degree or equivalent experience in Marketing, PR, Communications, Advertising or related field.
- Must have 1-3 years’ professional experience within marketing, advertising, PR or communications fields.
- Previous experience with editing and maintaining web content within CMS. WordPress a plus.
Technician
We are seeking a talented individual to join our service team in our Grand Rapids location. This person should be a motivated, high-energy individual, yet have a high attention-to-detail. Specific experience isn’t as critical as a willingness to learn and grow! In exchange, we offer great pay and benefits, as well as opportunity for growth and advancement, and a fun and unique environment to work in!
A Hoekstra Transportation technician’s responsibilities include prepping buses for inspection, delivery to end users, and upfitting buses with accessories, such as cameras, radios, and other equipment. Technicians also perform preventative maintenance, diagnosis and repairs to new and used buses.
Key Duties and Responsibilities:
- Diagnosis and repair of engines, drive lines, suspensions, brakes, and electrical systems
- Pre-delivery inspections, including passing state police inspections
- Be a team player, willing to help and give advice and assistance to peers
- Meet or exceed assigned repair times, while maintaining quality of work
- Maintain a clean and organized work station
- Safely perform work and job functions
Key Qualifications and Skills:
- Possess a clean driving record
- Excellent time management, attendance and dependability
- Provide personal tools needed for the job
- High school education with college or trade-school experience a plus
- Ability to read, understand, and apply instructions from manufacturer service manuals
- Position may require frequent bending, twisting, squatting, and lifting
Job Type: Full-time
School bus technician – east Michigan (troy)
Hoekstra Transportation, the leading School Bus dealership in Michigan, is seeking a qualified technician to add to our already successful Service Team. Hoekstra Transportation is a family owned Platinum Dealership that has been in business since 1928.
We are seeking a medium duty truck state certified technician who is capable of performing engine fault code diagnostics, multiplex wiring diagnostics, as well as routine maintenance and repairs on medium duty school buses. This is a full time position, first shift working hours Monday-Friday, friendly work environment, clean & well equipped facility, and competitive hourly compensation. Over time hours are available.
The ideal candidate is a self-starter, organized, motivated, has a great attitude, and is a hard worker. This position requires your own tools, must keep a clean work environment, and possess a willing to learn attitude.
Key Qualifications and Skills:
- State Certified In Medium Duty Truck
- Well versed in computer diagnostics
- Good electrical troubleshooting skills
- School Bus experience a plus but not required
- High School Diploma
Job Type: Full-time
sprinter sales representative – west michigan
Hoekstra Transportation in Grand Rapids is a growing business seeking a qualified sales professional to grow relationships with existing customers and identify new prospects for commercial vehicle sales throughout West Michigan.
Job Responsibilities
- Grow current sales volume by completing scheduled and cold call prospecting activities and developing current relationships with existing customers.
- Prepare and deliver sales proposals/presentations and follow up with key decision makers.
- Work with sales team to establish sales objectives and develop monthly goals for regions and territories; projecting expected sales volume and profit for existing product line.
- Regularly meet with Supervisor to review weekly sales activities, progress on goals and status of prospective customers.
- Maintain relationship with vendors and work with manufacturer reps to negotiate sales objectives for dealership.
- Manage inventory to meet market demands based upon industry trends and customer needs and potentials.
- Maintain professional and technical knowledge by attending educational workshops; reviewing professional publications; establishing personal networks; participating in professional societies.
Salary posted is expected for the first year.
Ideal candidate will meet or exceed the following criteria:
- Bachelor’s degree (B.A or B. S.) from a four-year college or university preferred
- Minimum of 2 years B2B sales experience
- Proven ability to close sales, present sales proposals, generate leads, develop sales forecasts and continually possess a strong focus on customer service
- Excellent verbal, oral and written communication skills
- Clean driving record – minor travel required
Job Type: Full-time